2017 national new policy, guidance to the development of building exterior wall coating industry ( 2)

2. The influence of the real estate policy 'trend always touches the developers of real estate policies and paint company. Last year, the real estate industry's two main 'stimulate and restrain' throughout the process. Eliminate inventory policy stimulus across the country and some popular cities tightening policy parallel control property prices. Mainly in the first half of tone, stimulation and relax. The second half of the year, the government began to suppress 'asset bubbles' and 'guard against financial risk', many cities have to restart the 'buying restrictions and lending restrictions. Present the first rises after the suppression and the characteristics of tempering justice with mercy. Can be seen from last year's housing policy, since the fourth quarter of 2016, the national real estate policy mainly based on the 'destocking', the central government has implemented a series of stimulus policies, including down payment adjustment, tax cuts and forgive. Then, after the central government, more than 30 provinces and cities have issued the stimulus plan. The main focus is to encourage farmers to buy a house in the city. Reduce or even stop the supply of land; To give monetary subsidies to the purchase etc. Together before, from Shanghai and shenzhen tightening restrictions that buy a house in March to the hotspot cities have enacted land auction price limits, early October to restore 'the limit for purchasing credits' and for many urban land auction strict capital source survey, in general, the real estate market regulation of the tone has changed, the next step is to take the policy of 'one city and a slip'. Main idea is 'the first line control, stable in the second line, enliven the third and fourth lines' 3. Inspired to paint market potential of the New Deal for the building exterior wall coating market, with the adjustment of the real estate New Deal, the government insists that the residential properties of the building, speculation is prohibited. In the future, it could effectively inhibit the explosive growth of estate, gradually return to rational, and the growth rate to fall. Especially the national vigorously promote the construction of public rental housing, secondary paint market will increase. At present, according to professional knowledge, dosage of exterior wall coating to coating market annual growth rate of about 12%, nearly twice as much as exterior wall coating production growth rate. In 2016, to the interior wall coating of paint quantity is about 337000 tons. That is to say, 2016 will be repainted with 4. 23 million apartments, accounts for about 1% of the total number of apartments. Exterior wall paint, industrial and commercial painting not included. China's housing a total construction area of more than 50 billion square meters, nearly 300 million sets of stocks. Generally speaking, the ordinary residential interior wall decoration material for 8 - paint cycle For 10 years. If in 10 years, for a repaint cycle, each year need repainting the average size of the new premises will increase at least 1 billion square meters, the paint market size will be close to 100 billion yuan. But, in fact, the current development of coating again in the market for less than 10% of the current market. A market with enormous potential, this is self-evident.